Psychology Of Sales – Training

The Psychology Of Sales Training Course
 
 

Course Duration: 1 Day

Number Of Attendees: Maximum 12

Problems this Psychology Of Sales Training Course is designed to solve:

• Your team are not able to stand out clearly and differentiate themselves in the marketplace
• You feel that your overall offer is weak in comparison to your competition and they are biting into your market size
• You are launching new products, services or revitalising existing ones and just can’t develop that killer offer that the market place will love
• Your team get stuck at features and benefits,  rather than, ROI, proof and solutions
• Your team do not understand the human motivation behind why people make purchase decisions in your market place
• Your sales system is stale or non-existent and you are looking for new, innovative ideas to give huge lifts in sales effectiveness
• You are wildly successful but have reached a plateau and you are seeking new ideas and approached to take you and your team to the next level.
• Your sales cycle is becoming longer and longer with no commonality between sales interactions which makes sales budgeting and forecasting impossible

Who is this Psychology Of Sales Training Course for:

• Business to Business Salespeople
• Sales people engaged in internal telephone and face to face sales: Sales Executives, Account Managers, Internal Sales Executives (sales 2.0) and Business Development managers.
• Sales professionals with high value sales or long sales cycles
• Employees with previous sales experience and/or training as this workshop does not cover the sales fundamentals
• Sales Management looking for a mix of training and strategy – the workshop will give you and your team the structure to develop a continually evolving sales process.
• Companies open to new approaches to sales that will differentiate yourself in your marketplace
   

Psychology of Sales Training Course Structure:

This psychology of sales training is run in a workshop environment facilitated by your expert trainer. Prior to the training your team will be set exercises to identify their sales strategy, their understanding of the marketplace, their sales tactical plan and their knowledge of your sales and buying cycle. During the workshop your team will be highly focused on developing your company specifics strategies for applying the psychology of sales core principles to your business.

Course Content:

• •The two core psychology of sales concepts – yours and theirs – Are they on track?
• How To understand the clients’ buying criteria and internal politics
• How to determine the 3 things each buyer values most and position yourself as the ideal provider against them
• Emotional Based  Selling – The missing link in your sales armoury
• How to use advanced linguistics to develop your own language of persuasion
• Why buyers aren’t rational but they are predictable  – And what it means for your sales success
• Trust Based Selling – What is it and how do you get it?
• How to understand an utilise the 6 Keys to Influence: Reciprocity, Commitment and Consistency, Social Proof, Liking, Authority, Scarcity
• Application of the 6 Keys to your sales process

 
Typical Cost: £1,200-£1,800  dependant on requirements
Go ahead, grab the Bull By The Horns and make an enquiry below. Let’s see how we can help you increase your effectiveness with our powerful Sales Training. You will be glad You did enquire about our psychology of sales training.