A New Book On Sales Recruitment, Sales Management and Sales Coaching.

Topgrading For Sales: World Class Methods to

Interview, Hire and Coach Top Sales Representatives.

I was pleased to receive an email recently asking me if I would like to review the new book by Bradford Smart, Ph.D, and Greg Alexander. The ‘blurb’ seems positive:

Their book will teach you how to:


1- Hire top sales talent

2- Prevent costly mis-hires

3- Coach ‘B’ players into ‘A’ players

4- Spot and remove ‘C’ players

5- Exceed your sales quota


Topgrading for Sales in Action

One leader who put Topgrading into play for his sales force is Chris Jones. In his words:

“I started using Topgrading at my previous employer, EMC, where more than 85% of the sales reps I hired exceeded their quota in their first year.

Now a General Manager for Microsoft’s Southeast Enterprise & Partner Group, Chris brought Topgrading to his new team and the results are clear:
“Topgrading helped fuel 2x the growth this year over last year.”

And is topped off with a personal testimonial of Brad from Jack Welch:

“Brad helped us at GE to learn methods to pick the best talent.”

Jack Welch, author of Winning and former Chairman, General Electric

I haven’t received the book yet but when I do I will post my review — so keep your eyes peeled. I think the official launch date is mid July. If you would like to know more then have a look at the web site —– topgrading sales recruitment

Click play on the video below to see the promo video.

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