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Welcome To The Sales DNA Blog
April 3rd, 2008

Hi, and welcome to the Sales DNA Blog. Don’t forget to subscribe to the Sales Newsletter and have a look at our main Sales web page www.salesdnaltd.com


Do You make these mistakes with presentations?
September 3rd, 2008

Presentations for business are no laughing matter. That’s not to say they have to be serious.

Some of the best presentations I have seen have been hysterical and captivating although for all the right reasons unlike this spoof from an American presentation skills trainer.


How not to hold a sales meeting - Part 2
September 1st, 2008

You definitely wouldn’t learn these sales tips and techniques on my sales training!
You may laugh but I have seen it happen………


One of the worlds greatest advocates of creative thinking:
August 30th, 2008

And he is British…..

I came across Sir Ken Robinson recently while I was doing some research on creativity.

Watch the video - he could almost make it as a comedian!
and then read the book.

I have used a number of his principles of creative education in my sales training and strongly agree that 21st Century Education must reflect the way that people live today. Traditional learning methods stiffle creativity.


Telesales Nightmares…..
August 29th, 2008

Before you pick up the phone to make that unsolicited consumer call make sure you are prepared:

Is it any wonder sales gets a bad name?

Sales Training Sales Consultancy Sales Programmes Sales Blog


Sales Resistance - Do you have trouble with it?
August 28th, 2008

"Sales Resistance is what happens when the customer is asked to jump too deeply into the well, too quickly"

Roy H Williams - Magical Worlds of The Wizard Of Adds


Creative Thinking On Dragons Den
August 27th, 2008

I was in the middle of doing some research in creative thinking for use in future blog posts when I decided it was time to take a break and watch Dragons Den.

The star prize for creativity went to Guy Portelli who managed to face the dragons and walk away with more money than he was asking for.

The dragons seemed a bit surprised that this proven sculptist would be asking for £70,000 for an almost guaranteed return of £250,000

It became clear, however, that Guy had his own plans. He had put his creative side to work and had thought about how he could launch his collection at the least cost to him and with the most control. Typically, art dealers would ask for 50% commission for the artist to use their premises, experience and marketing to gain access to people willing to pay around £20,000 per sculpture. They remained in control.

Guy had other ideas. His creativity led him to offering the dragons a deal that seemed to be too good to be true. However, he knew what he was doing: Read the rest of this entry »


Topgrading For Sales — Sales Recruitment and Sales Coaching
August 21st, 2008

Recently I wrote a blog post saying that I had been asked to write a review of a new book called Topgrading for Sales by Bradford.D.Smart and Greg Alexander.

Click this link for my first blog post on the sales recruitment and coaching process .

Well. My review is well over due and it is entirely my fault as the logistics behind the book got the book shipped to me in record quick time.

My first impression when the book landed on my doorstep was superb - it fits through my letter box!!

This is always nice to see because I am not a big fan of extremely thick books where the only reasons for so many pages are:

Read the rest of this entry »


Dan Kennedy In The UK - Sales Letter Writing Expert
August 20th, 2008

A few weeks back I had the pleasure of watching one of my all time favorite authors Dan Kennedy on stage in London.
Dan is a no nonsense, tell it like it is American who has been responsible for some of the most profitable sales and marketing campaigns the world has ever seen.

I consider Dan Kennedy to be up there with Jay Abraham as the two most gifted sales and marketing geniuses alive.

dan kennedy in the uk

He is credited with taking the Guthy Renker Corporation from next to nothing to a multi billion dollar conglomerate.
His sales letter writing book is a fantastic introduction to how to write sales letters that sell. I use many of the principles I learned in my sales letter writing workshops .
If you are aware of Dan then you will see his influence in many of my sales training workshops and if you have any interest in sales and would like to know about Dans approach to sales and marketing then give me a call on +44 845 6434165.


Why My Vet doesn’t need business sales training. – Part 1
August 19th, 2008

We became the proud parents of a new puppy a few weeks ago when we became responsible and bought Pemba, our black Labrador puppy. He is a great big ball of energy that only knows fun and has quickly become part of the family — with all the emotional attachment that goes with it.

Sales Training

Apart from teaching me a few things about communications skills the search and purchase of Pemba has been an introduction to some superb business practices - most noticeable by my vet.

See if you can spot their skill from our tale of acquiring a suitable pet doctor!

We were looking for a vet and asked around the local community and some family and friends. One name kept popping up and as my wife had used them for her cats when she was growing up we decided to give them a try.

Read the rest of this entry »


Do People Want To Be Sold To – Are we missing the point?
August 18th, 2008

I recently received a comment on one of my blog posts from a uk sales trainer which was basically a rant about the difference between Push and Pull selling and the death of ‘80,90 - BS!’.

To be honest I wasn’t sure of the point of the rant and what he was taking offence to. The post was this one on persuasion .

The post was a quick quote from Dale Carnegie about human nature. The rant took offense to the terms ‘Influence, persuasion and convincing’ and essentially (I guess) tried to make the point that no one like to be sold to - they like to buy.

I would like to open this up to debate, especially to the sales training, sales consultancy and sales coaching industry.

My take on this is:

Read the rest of this entry »


Would Post Office Counters Survive With Sales Training?
August 18th, 2008

From personal recent experience I would say the Post Office can urgently do with some uk sales training .

retail sales training

The papers and TV news have been filled recently with the subject of post office closures and how this will kill off many local communities. I can understand this and can only sympathise with people who rely on the post office for essential services.

What I can’t help is my feeling that largely the post office have brought this upon themselves with untrained and quite frankly appalling customer service / sales staff . I know that many of the post office counters operate as mini franchises but they should insist on some element of sales training or sales management training .

Read the rest of this entry »


Duncan Bannatyne - My New Sales Mentor?
June 30th, 2008

Duncan Bannatyne - My new mentor?

 

I spent my last weekend at an Entreprenurial Get together of 500 people who had gathered to see some amazing guest speakers.

One of the highlights for me was Duncan Bannatyne. He spoke for an hour and then held an open microphone question and answer session.

Duncans speach was superb. I have to say he was not the most polished speaker you are likely to encounter but his talk was based on his real life experiences and his humour shone through.

Read the rest of this entry »


You May Not Need Sales Training If You Can Answer - “Why Should I Use You?”
June 24th, 2008

Free Sales Tips, Sales Training UK, Sales Techniques, Sales Information

The following article was first published in my Sales Newsletter. You should subscribe here — Sales Newsletter

Last year I was in the process of selling my House and had invited a number of Estate Agents around to show me why they should be get my business.The process was an eye opener and one that left me totally unimpressed with some of the Agents I met. They were there to sell me on the benefits of why I should place my house on the market with them yet they could not even sell themselves. One Agent even delighted in telling me:

"Oh no, I’m not a salesman. I try to show them the house and stay out of the way"

Read the rest of this entry »


A New Book On Sales Recruitment, Sales Management and Sales Coaching.
June 13th, 2008

Topgrading For Sales: World Class Methods to Interview, Hire and Coach Top Sales Representatives.

I was pleased to receive an email recently asking me if I would like to review the new book by Bradford Smart, Ph.D, and Greg Alexander. The ‘blurb’ seems positive: Read the rest of this entry »


Is Cold Calling dead or does It have a use in business. Cold Calling Training Courses. UK
June 11th, 2008

Cold Calling Training Courses UK. A fantastic examination of the relevance of cold calling to modern businesses that I did for a social media site - hubpages. Click read more and you will be redirected to hubpages. http://www.salesdnaltd.com

read more | digg story


“How Do You Convince Someone To Buy From You - The Art Of Persuasion”
June 10th, 2008

Very Often I get asked a sales question like this where the person taking sales training wishes to know the secret sales tips and techniques that will make every sale.

The very first thing I do is remind myself and them of one of my favourite sayings from Dale Carnegie:

“There is only one way…to get anybody to do anything….And that is by making the other person want to do it”

 

That should be the basis of all ethical negotiation and influence training.

Read the rest of this entry »


Sales Coaching For Sales Managers and Sales Professionals - UK, London
June 2nd, 2008

The latest edition of my sales blog looks at sales coaching for Sales managers, sales professionalls and sales individuals. The 60 second coaching tool that the video shows you is by far one of the most powerful sales coaching tools available to motivate and inspire sales staff.

60 Second Sales Coaching For Sales Managers, Sales Directors and Team Leaders.

“How To Motivate, Inspire and Propel Your Sales Staff To Maximum Efficiency “

1) Opening Statement

“I want to Talk to you about” ———-The Area Of Performance

Read the rest of this entry »


UK In House Sales Training - Guaranteed Offer
May 22nd, 2008

In House Sales Training Courses UK - May and June Offer

 

The following video is one that I have posted as an offer to test out the
usefulness of  ecademy as a marketplace for generating business.

 

If you have come across this via a different route and would like to get in
contact with regards the offer then use the contact form below or contact me via
the response form on sales dna.

 

 

Read the rest of this entry »


A simple tool to increase sales to existing customers and prospects
May 21st, 2008

 

 

 

Read the rest of this entry »



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